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David Craig White

Startup Consultant & Executive Coach

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How to Create a Website: The Ultimate Guide for Startups

Published by David Craig White

How to Create a Website

If you’re an entrepreneur, small business owner or maybe even a marketer, you’ve probably already created or thought about how to create a website. Many people think creating a website is a complex task that requires advanced technical skills, development resources and lots of cash. But this is simply not true. I self-taught myself how […]

Domain Name Registrars

Published by David Craig White

This page is under construction.

How to Be More Confident

Published by David Craig White

How to Be More Confident

Knowing how to be more confident and combat low self-esteem is one of the most critical skills we need to achieve things in business and life. But despite what some claim, learning how to be more confident isn’t easy. But it is very achievable. So, in this article, I will share some practical advice on […]

How to Handle Competition in Business

Published by David Craig White

How to Handle Competition in Business

Knowing how to handle competition in business is critical, and there’s one common mistake you must avoid at all costs. Never attack, criticise, or say negative things about them. It’s unprofessional and a tried, tested and failed sales strategy. The more attention you give your competitors, the bigger problem they become. I’m not advising you […]

How to Sell Value Using Features, Benefits, and Outcomes (FBO)

Published by David Craig White

How to Sell Value Using the FBO Formula

Learning how to sell value is one of the most transformational skills you can master. It will take your sales career and earnings to another level. When I started as an untrained salesperson in the late 1990s, the best way to sell was to reel off the long list of features included with your solution. […]

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Blog Topics

  • B2B Sales Tips (22)
  • Coaching (2)
  • Sales Leadership (3)

Recent Posts

  • How to Create a Website: The Ultimate Guide for Startups
  • Domain Name Registrars
  • How to Be More Confident
  • How to Handle Competition in Business
  • How to Sell Value Using Features, Benefits, and Outcomes (FBO)
  • The Buying Zone
  • How to Identify Negotiation Tactics
  • 15 Characteristics of Elite Sales Professionals
  • Limiting Beliefs
  • Cold Calling Scripts
  • Salesperson Types – The Hunters, Farmers & Hybrids
  • How to Create Raving Customer Advocates
  • Sales Negotiation Lessons
  • How to Negotiate with Alex
  • Death by Micro-Pitching
  • What is a Gatekeeper?
  • 7 Ways to Get Past the Gatekeeper
  • How to Detect Gatekeeper Lies
  • How to Get Past the Gatekeeper
  • Why Cold Calls Fail – 2022 Update
  • Objection Handling in 6 Simple Steps
  • The Three Types of Sales Objections
  • How to Handle Sales Objections
  • 10 Benefits of a Career in Sales
  • How to Control Your Emotions

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