Give your team access to world-class sales training and watch their performance levels rocket.
My name is David Craig White, and I provide sales training and coaching solutions for B2B sales teams around the world.
I have never met such an effective sales trainer in my 20-year sales career. I have been through countless training courses, from Franklin Covey to Sandler, and what David can teach you in half an hour adds more value than what most of these incredibly expensive and globally recognized courses can teach you in years.
Mel Simons – Senior Account Executive at Trustpilot
Why Sales Training?
Do your sales reps book low-quality meetings that don’t show up or fill your sales pipelines with poorly qualified opportunities?
Do you have to rely on your sales managers or top performers to close most of the deals to cover for underperformers every month?
Are you getting paid less commission than your top sales reps, despite longer working hours and higher stress levels?
Or maybe you have a strategic objective to increase revenue by increasing win rates and order values but have a team of heavy discounters.
These are just a few common challenges many sales leaders face today that indicate an urgent need for sales training.
But sadly, most of the sales leaders I know spend their days reporting, recruiting, firefighting and sitting in internal meetings.
This results in sales teams not getting access to the sales training and support that can help them reach their full potential.
Call me on 07595 098 008 or book a free consultation today.
My Sales Training Solutions
I provide tailor-made sales training solutions for business-to-business (B2B) sales teams anywhere in the world.
Most of my clients have been fast-growing software companies such as Trustpilot, Ocean.io, Mitek, Falcon Social (Brandwatch) and Clerk.io.
My online sales training workshops can also be delivered to individuals, such as entrepreneurs, small business owners and consultants.
My sales training solutions include a broad range of sales training workshops combined with sales coaching to ensure the training sticks.
“David is by far one of the strongest sales trainers I have ever come across…perhaps THE strongest!
Aki Danmark Palikaras – Director of HR at Maersk
My most popular sales training workshops cover; cold calling, how to beat gatekeepers, effective questioning techniques, buyer motives, objection handling, presentation mastery and negotiating.
Unlike other sales trainers, I don’t deliver the same generic out-of-the-box sales training for every client because every sales team is unique.
My sales training solutions are tailor-made based on the experience level of your team and the specific challenges and objectives of the training.
Call me on 07595 098 008 or book a free consultation today.
My Sales Training Framework & Methodology
Having worked with sales people for more than 25 years, I have learnt that an inflexible, rigid approach to training often results in resistance.
My sales training methodology is designed to avoid resistance by providing the learner with a structured but flexible framework they can adjust to their style.
I am a strong believer in training people to be ethical and genuine sales professionals who respect their customers but are not a pushover.
“David is the best sales and leadership coach I have come across, and helped me develop in these areas like I would’ve never imagined possible. He’s structured, hardworking, passionate and a natural-born sales leader and coach.”
Michael Rosetti – Head of Sales Development at Ocean.io
The most important part of my methodology is that my sales training must always be part of a long-term training plan to ensure knowledge retention.
One-off training events are a waste of time and money because your team will apply and retain very little knowledge without follow-up.
Another important element of my framework is the benchmarking of your team.
Assessing the current knowledge and skill levels of your sales team before delivering training means we will be able to measure the ROI of the sales training.
Call me on 07595 098 008 or book a free consultation today.
Why Hire Me As Your Sales Trainer?
I have walked the walk as a sales rep, making hundreds of thousands of cold calls, beating gatekeepers, qualifying opportunities, and negotiating and closing deals.
I have also walked the walk as a sales leader for over ten years, managing sales reps, recruiting, firefighting and sitting in internal meetings like most.
And I have trained and coached over 5,000 salespeople in over 120 countries.
Some of my past clients have included many fast-growing companies, including Trustpilot, Siteimprove, Falcon.io (Brandwatch), SDL, Clerk.io and more.
My tailor-made sales training solutions, combined with world-class sales coaching, give me the edge over other sales trainers and help you get better results.
And my customer reviews suggest people agree.
“David is the BEST Sales Trainer/Coach I have ever come across. He can identify precise areas of improvement and emboldens sales reps to reach beyond their comfort zones. I cannot recommend David highly enough. This is your guy if you want to take your sales team to the next level.”
Graham Hillgren – Sales Executive at Trustpilot
Book a Free Consultation Call
Call me on 07595 098 008 or request a free consultation call today.