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David Craig White

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Home › Stop Talking Start Selling

Stop Talking. Start Selling.

Learn How to Cold Call, Dominate Gatekeepers, Create More Opportunities and Win More Clients

Stop Talking Start Selling is a comprehensive B2B sales book that will navigate you through the entire sales process, from cold call to closed contract.

The "Stop Talking Start Selling" book cover from David Craig White

You will learn how to cold-call, beat gatekeepers, qualify prospects, uncover buyer motives, overcome objections, present your solution, and negotiate and close win-win contracts at higher profit margins.

The book is broken down into 4 comprehensive and practical chapters, one for each of the fundamental stages of the sales process.

In chapter 1, I cover sales prospecting, where you’ll learn how to create an effective prospecting strategy, dominate gatekeepers, and effectively use cold calling, email and social selling to reach more people without having to make 100 calls per day.

In chapter II, I cover qualifying, where I’ll teach you how to convert those people into high-quality sales opportunities using a broad range of questioning techniques and a practical qualifying strategy.

You’ll learn how to sell value, pique a prospect’s interest, and uncover real buyer needs. You’ll also learn how to uncover decision-making processes, timelines and stakeholders and handle any objection your prospect can throw at you.

In chapter III, I cover presentation mastery, where you’ll learn how to structure your presentation meetings effectively and deliver engaging presentations that move your prospects on an emotional level and get buy-in from senior decision-makers.

And last but certainly not least, chapter IV is all about closing and negotiating, where I’ll teach you how to get commitment from your prospects at the end of your presentation, negotiate win-win contracts and close more sales at higher profit margins.

This book is perfect for new or experienced sales professionals, entrepreneurs and small business owners looking to sell their solutions to new potential clients via telephone or face-to-face.

Stop Talking Start Selling
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